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As technology and consumer behaviour evolves, so do digital marketing trends. With a huge shift in in-person shopping, consumers now expect more personalised experiences from the comfort of their homes. Keeping up with these trends can be tough, but we’re...

No matter where a consumer turns to, whether it is Facebook, Instagram, OTT platforms, or random websites across the internet, there are ads everywhere. Digital media is the largest advertising platform today, increasing the need for making yourself stand out...

With the exponential growth of artificial intelligence, voice assistants are becoming ubiquitous in companies and households. Without the extra effort of typing, waiting and scrolling, voice searches deliver quick and accurate results. Voice searches are poised to take over the...

Social media is the hottest new kid on the block. Businesses are starting to see the big boom in social selling and fighting neck-and-neck to catch onto the new kid. But few really understand what it takes to rope in...